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Results

We keep score in booked jobs.

Not impressions. Not clicks. Not "reach." The only number that matters is what it costs you to book a job — and whether that number is going down.

What good looks like

The home-services benchmarks we work toward.

Industry data that shapes our playbook. We tune every account toward the cost-efficient side of these.

≈½
the cost per lead of regular Google Ads, via Local Services Ads
Industry LSA vs. Search benchmarks
81%
of homeowners rely on Google reviews to choose a business
BrightLocal / CallRail
55%
of calls to home-services businesses reach a live person
Invoca call benchmarks
46%
of qualified phone leads convert on the call when handled well
Invoca call benchmarks
Our methodology

How we prove it in dollars.

We don't ask you to take ROI on faith. Every lead source gets call tracking. Every call is recorded and tagged. Every booked job is traced back to the ad, search, or profile that produced it. That's how we report a real cost per booked job — and how we know what to scale and what to cut.

It also surfaces the leaks no ad budget can fix: the missed calls, the unanswered after-hours leads, the calls where no one asked for the booking.

  • Call tracking on every channel
  • Recorded & tagged calls
  • Lead-to-booked-job mapping
  • Cost per booked job, monthly
  • Live dashboard you can open anytime
The free audit

A taste of how we work — before you pay anything.

Sample audit finding. [CONFIRM: replace with a real, anonymized example once you've run a few.] "We called this HVAC company three times during business hours. Two went to voicemail; the one that connected never asked to book the appointment. Their Local Services Ads profile had 11 reviews vs. a competitor's 140, and no one had responded to a single review. Estimated recoverable jobs per month: 8–12."

Client results

Real numbers from real contractors.

We're selective about who we take on, and we publish results as clients hit their stride.

Case study slot. [CONFIRM: HVAC, city — "From X to Y booked jobs/mo at $Z cost per job in N days." Add metric, quote, and result.]

Case study slot. [CONFIRM: Plumbing — before/after cost per booked job, review growth, timeframe.]

Case study slot. [CONFIRM: Roofing — booked inspections from storm season, ROAS in booked revenue.]

"[CONFIRM: real client testimonial — what changed for their business, in their words.]"

— Owner, [Company], [City]

"[CONFIRM: second testimonial — ideally mentions transparency, ownership, or booked jobs.]"

— Owner, [Company], [City]

New and want to be an early case study? Early clients get founder pricing in exchange for a testimonial. Ask on your call.

See your own numbers

Find out your real cost per booked job.

Book a free call and we'll show you where your jobs are coming from today — and where they're slipping away.

Book your free call